

Light & Refreshing light, citrusy aperitivo
Pimm's No. 1
British herbal liqueur with gin base
Historical Context
First served by James Pimm at his London oyster bar in the 1840s; a British summer tradition ever since.
What Does Pimm's No. 1 Taste Like?
Mellow and fruity over a gentle gin base, with citrus, warm spice, and a hint of quinine bitterness. Mild on its own and built to come alive diluted long with lemonade and fruit.
Recipes with Pimm's No. 1
Use Pimm's No. 1 as a Substitute
- In place of Cappelletti Aperitivo Americano Rosso
FAQ
How do you drink Pimm's?
Almost always as a Pimm's Cup: one part Pimm's No. 1 to three parts lemonade over plenty of ice, crowded with cucumber, strawberry, orange, and mint. Ginger ale instead of lemonade gives a spicier glass. At 25% ABV diluted long, it stays a gentle, garden-party drink — the English summer serve since the 1850s.
What is Pimm's made of?
Pimm's No. 1 is a gin-based fruit cup, infused with a secret blend of liqueurs, fruit, and botanicals including quinine. At 25% ABV it is built to be diluted long. James Pimm first served it in his London oyster bar in the 1840s, and it remains the heart of the Pimm's Cup.
Related Liqueurs
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